Aisha is an accomplished Account Manager at Xero, with over five years of experience helping small and medium-sized businesses (SMBs) harness the power of cloud accounting software. Aisha has a deep understanding of how technology can transform business operations, improve financial clarity, and drive success.
At Xero, Aisha is dedicated to empowering business owners with the tools they need to gain real-time insights into their financial performance, ensuring that every aspect of their operation is set up for success. Through close collaboration with SMBs as well as Accountants and Bookkeepers, Aisha has developed a keen insight into the challenges businesses face and the opportunities that modern financial solutions can unlock.
In her talk, “Know Your Numbers with Xero: The First Rule of Business Success,” Aisha will show how understanding your financials isn’t just a best practice, but the cornerstone of long-term business success. Xero continues to lead the way in innovation, providing a suite of automated tools that allow business owners to focus on growth instead of time-consuming admin tasks. From invoicing to stock control, payroll to expense tracking, Xero has everything you need. Plus, get a sneak peek at upcoming features like the Xero-integrated AI tool, which introduces groundbreaking automation, and Tap to Pay – an industry-first that lets users take payments on the go directly through the Xero App.