Visiting Angels celebrate 5 offices all exceeding the £1million milestone
Homecare franchise Visiting Angels proves that being carer-centric is the only way forward as the top five offices each now average turnover of over £1.5 million per annum.
Visiting Angels were the first UK homecare business to take a carer-centric approach, where carers are the most important people in the business because without them, everything else falls apart.
UK CEO Dan Archer advocates that caregivers need to be paid higher wages, supported better and rewarded for their loyalty – this being carer-centric. Without these, a home-care provider will experience high staff turnover – the industry average being around 70% – leading to inconsistent service and poor carer-client relationships.
Across Visiting Angels’ five top-performing offices, the average hours of care delivered each month is a huge 4,000. The number of caregivers working for those offices is nearly 300, each one providing exceptional homecare services to their satisfied clients. Franchisees are selected on their passion to make a difference in the social care sector, often having experienced poor care in the past for a loved one or having felt under-appreciated whilst previously working in the sector. Now five franchise offices have hit this incredible turnover milestone, building a business with longevity and serving their local communities.
One of the latest successful offices seeing a turnover of over £1million this year secured its CQC registration in Spring 2022, hitting this key milestone in just over two years of operation. With the franchisees’ hard work and learning from best practices across the network, all offices reaching this success have quoted the carer-centric ethos as a key contributing factor.
“We’re beyond delighted with the success of our business. We were only the 5th Visiting Angels franchise, launching mid-pandemic in 2020 and introducing a new brand into our area. Four years later, we’re living the carer-centric ethos and seeing the benefit of this approach. We’ve won numerous awards for recruitment and retention including the Stars Of Social Care National Award. The result of our carer-centric approach is 95% retention of caregivers, enabling us to deliver a consistent quality service for our ever-growing client base,” said Lynn James, MD of Visiting Angels North Surrey.
Whilst Visiting Angels has an average staff turnover of 13% nationwide, these top-performing locations have staff turnover levels at less than 10% when the industry average is around a staggering 70%. Because of the high level of support for carers including a wellbeing app, absences are also at a much lower rate than the industry average, meaning that carer-client relationships can go uninterrupted, building trust and becoming stronger.
“The reason for the huge success of our locations is our stable caregiver team which enables the offices to ensure our clients get the same carer each week. It also means that Visiting Angels is able to offer clients a simple choice – the choice of who they invite into their homes. We are the only brand to offer Choose Your Caregiver to its clients,” added Dan.
To see more offices reaching these financial milestones, Visiting Angels has specialist support meetings planned for later this year to help larger franchisees run businesses at scale. The £100k Club will hold its first meeting this Autumn.
For more information on Visiting Angels, please visit their profile.