Trevor Brocklebank named deputy chair of the bfa

The co-founder and chief executive of Home Instead Senior Care, Trevor Brocklebank, has been appointed as deputy chair of the British Franchise Association (bfa) after a unanimous vote by its board of directors.

Since launching Home Instead in 2005, Trevor has built a commanding reputation in both the franchising and care arenas. He has been on the board of directors of both the bfa and the United Kingdom Homecare Association since late 2012, highlighting the stature he enjoys in both sectors thanks to an unrelenting focus on standards, ethics and innovation. 

Under his guidance, Home Instead has picked up a string of awards for its approach. In the past few months alone the business has won the Queen’s Award for Innovation, was ranked No56 on the Sunday Times 100 Best Small Companies to Work For and became the first homecare provider in the country to receive four Outstanding ratings from the CQC. It has been ranked the UK’s most compliant homecare provider for four consecutive years by LaingBuisson.

A regular at the finals of the bfa HSBC Franchisor and Franchisee of the Year Awards, last month saw Home Instead add two more accolades to its collection, including a Silver award for Franchisor of the Year 2016. It was the Gold winner in 2013 and since 2009 has taken home seven accolades in the most prestigious awards programme for franchise businesses.

Trevor said: “I am immensely proud to be appointed as deputy chair of the British Franchise Association. Franchising is a growing sector in the UK, providing great options for people of all ages and backgrounds to set up and run their own businesses with brand partners who provide proven business models. The bfa works extremely hard to promote ethical franchising practice in the UK and I’m honoured to be part of the team that continues to raise our industry’s profile.”

Simon Batholomew, the chair of the bfa and franchise director of Oscar Pet Foods, added: “This is an excellent appointment for the Association. Trevor is known throughout franchising for the emphasis he places on standards and ethics, values which are at the heart of everything the bfa does. His experience in business, franchising and with policy-makers at a high level will be invaluable as the franchise sector continues to grow in stature.”

The bfa’s board of directors is elected by its membership and comprises 13 franchisors, three professional advisers and three franchisees plus the Association’s CEO, Pip Wilkins.