Capital Electrical Wholesalers – the UK’s leading electrical wholesaler focussed on supplying electrical components, products, and materials to the SME electrical contractor market.
We offer trade counter, online ordering facilities and delivery services to electrical contractors. The business has built an impressive reputation amongst its customer base for delivering a professional, friendly service, an extensive product range and competitive pricing.
Industry Sector(s)
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Capital Electrical Wholesalers – Dedicated to serving the electrical trade
An electrifying franchise opportunity!
Capital Electrical Wholesalers – the UK’s leading electrical wholesaler focussed on supplying electrical components, products, and materials to the SME electrical contractor market.
We offer trade counter, online ordering facilities and delivery services to electrical contractors. The business has built an impressive reputation amongst its customer base for delivering a professional, friendly service, an extensive product range and competitive pricing
What exactly do Capital Electrical Wholesalers do?
Operating from our high-profile company-owned location in Greenford, London, and a growing number of franchise stores, we are dedicated to serving the electrical trade.
Capital Electrical Wholesalers are offering franchises across the UK to individuals that are willing to invest in a professional, innovative brand and in a proven, highly profitable business model.
Capital Electrical Wholesalers are members of one of the UK’s major electrical products and components buying groups. The buying group has over 120 electrical product manufacturers as approved suppliers offering a massive range of everything electrical from cables, sockets, switchgear, lighting and much, much more!
We have ambitious plans to build a 100+ strong network of franchise partners. Franchisees must have a background in B2B sales and business management as well as a natural ability to deliver outstanding customer service. If you have experience in the electrical trade or a related technical business then that’s great but most importantly you must be able to demonstrate drive, energy, and enthusiasm to build a sustainable, profitable business in your designated franchise territory. We will be with you all the way from planning to launching your business as well as ongoing support and guidance.
Our Mission Statement: Consistently supplying you with the electrical products you trust, offering outstanding service and unrivalled technical product knowledge for all your electrical projects.
The start-up package
We offer a comprehensive package of pre-opening support. It’s based on our experience and is designed to get your Capital Electrical Wholesale franchise up and running as quickly as possible. Our franchise package includes:
- Initial training programme covering all aspects of the business
- Guidance & support with premises search, location, design, fit-out & branding
- Assistance with recruiting & training your team
- Industry-leading Buying Group – offers preferential buying terms and an exclusive rebate scheme. Proven purchasing power.
- Recommended stockholding levels
- Supply chain – introduction to our recommended suppliers
- Dedicated electrical wholesalers IT systems
- Use of our trademark & branding
- Assistance with business planning
- IT systems & processes
- Business development & marketing support in your local area
- Listing on CEW’s website
- Detailed franchise operations manual
- 5-year franchise agreement (renewable) – to bfa Code of Ethics
- Onsite launch support
Franchisee support
At Capital Electrical Wholesalers we understand the importance of supporting all of our franchisees. As such, we offer comprehensive guidance and support on an ongoing basis. A Capital Electrical Wholesalers franchise allows you to be in business for yourself… but never by yourself. We really do want all our franchisees to be highly successful and we will support you in achieving your goals. Our ongoing support includes:
- Ongoing brand development activities
- Sales & marketing support
- Sales promotions activities
- Ongoing training & development programmes
- Guidance & recommendations to suppliers
- New products & services initiatives
- Regular meetings & communications with franchisees
- Operational advice & sharing best practice across the network
Why a Capital Electrical Wholesalers franchise?
- CEW is a member of an industry-leading, progressive buying group. Our franchise partners will have access to the buying group’s extensive supply chain, competitive pricing, & annual rebates.
- Franchisees will benefit from our comprehensive training programme. You will be fully trained in all aspects of owning and operating a CEW franchise!
- Excellent cash flow business – our target market is SME electrical contractors who pay at point of purchase, providing a low debt risk. In addition, you will benefit from ‘just-in-time’ supply chain efficiencies & extended supplier payment terms.
- Cost-effective marketing strategy & dedicated marketing support – includes our contemporary website with online ordering capability.
- We have a ready-made marketing solution for Google, social media platforms and traditional marketing activities designed to reach an area specific audience for each franchise location. Franchisees will have the support of our marketing agency.
- No requirement for large, expensive warehouse premises. Our stores are mainly located in visible, convenient locations – typically 1,200 to 2,500 sq ft ensuring efficient, cost effective operations.
- Plug-in & Switch on. The electrical components supply market is valued at £3billion p.a. in the UK, with electrical wholesalers accounting for over 70% of the electrical components and electrical materials business, predominantly supplying the building and construction sectors.
- A genuine business partnership… the strength of a growing brand – working together in partnership with CEW’s unrivalled business development & support available to you whenever it’s needed.
Investment and finance
Our franchise offers a genuine business opportunity to deliver excellent sales and profits. With our guidance and support, franchisees can achieve an extremely attractive income and return on capital invested. Indicative start-up costs are as follows:
- Upfront Franchise Fee: £9,995
- Shop upgrade & fit-out (estimated): £27,000
- Equipment, IT & EPOS: £10,000
- Launch Costs: £7,000
- Wholesale Stock: £30,000 to £50,000
Total estimated start-up costs (excluding working capital & VAT) = £84,000 to £104,000. We have a close working relationship with the franchise departments at the leading high-street banks. We can introduce you to arrange business funding if required.
Locations
Our Head Office is in Greenford, London, and we currently have three franchised units operating in Tottenham, Richmond, Ashton-under-Lyne and Manchester with five new locations opening soon. Franchise territories available throughout the UK. Retail store or industrial unit premises-based franchise – ideally 1,200 ft2 to 2,500 ft2.
Franchisees also benefit from CEW’s website and online sales in their territory.
Interested?
Interested in joining us? To plug in and switch on to Capital Electrical Wholesalers franchise, simply get in touch today! We’d be delighted to hear from you! Let’s get connected!
