Bluebird Care

Investment level
£100,001 - £250,000
Upcoming event
The British & International Franchise Exhibition
Industry
Care Franchises

Bluebird Care is the fastest growing care franchise in the UK. Starting out as a family owned business in 2004, today, we are proud to be one of the largest providers of homecare services in the UK.

We specialise in delivering a unique service of tailored care in the home, to enable our clients to remain independent and comfortable in their own familiar surroundings.

Bluebird Care will be exhibiting at:

The British & International Franchise Exhibition

31 January & 1 February 2025 | Olympia London
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Bluebird Care – established as a small family business in 2004 and franchising since 2006 – are proud to be the largest private homecare provider in the UK, having grown from one business to over 220, delivering over 900,000 hours of care every month. At Bluebird Care we are looking to expand our franchise network further and are seeking aspiring business owners to join us and represent our prestigious brand, which in return provides both financial and personal rewards!

Are you at a crossroads within your career where you know you’re great at your job but looking for a new challenge? Maybe you work hard and you feel your worth outweighs your salary at the end of the month, or maybe you’ve reached a ceiling in your current workplace even though you have more to offer? If the above sounds familiar, then you’re ready for that new challenge – one where you can reach your full earning potential!


At Bluebird Care we are looking for individuals who are willing to seize that challenge and have that ‘fire-in-the-belly’ attitude where they want to do something for themselves, achieve high earning potential and help others whilst doing so. It’s a great mix of financial gain and altruism!

FAQ: Do I need previous care experience?  
Answer: Previous experience in the care sector isn’t required, but the below attributes are what makes a good business owner:

  • Sound business acumen 
  • Entrepreneurial spirit
  • Previous experience working in a professional background, working in senior leadership roles, where you have managed and led teams
  • Want a step change rate of success and to start a business of their own
  • Someone with a “caring” personality and has a desire to give back to the community

Join the UK’s largest private home-care franchisor and make a genuine difference to the lives of people in your community.

“We started in order to fulfil a need within our community. We really wanted to make a difference, but without experience of running a care business, we wanted support from a franchise.” Graham and Carol Carruthers, Bluebird Care franchisees, Cornwall.

Bluebird Care’s more mature businesses enjoy up to a £6million turnover whereas a start-up tends to begin at £250,000. Territories typically have an audience of 100,000 – 200,000 residents and within this is an ageing population as well as team members to recruit.

Home is becoming the centre for healthcare. Now is the best time to join the home care industry as it is exponentially growing due to both demographic and political changes. The key agenda from the Government is to heavily invest within social and home care services to reduce hospitalisation!

Bluebird Care, who are ranked 8 in the Elite Franchise top 100, provide care at home to the vulnerable and elderly throughout the UK. Their care teams make home visits to customers and provide a range of domiciliary care services. They keep the elderly safe at home. And this is exactly where the elderly want to stay!

The recent pandemic has seen shown that the most vulnerable are safer at home where infection control is easier to manage, and Bluebird Care have seen an increase in demand for care at home services as a result. This, coupled with the fact that the ageing population is increasing, means interest in the home care sector has never been greater and so, there’s never been a better time to start a home care franchise!

  • A comprehensive business package that is built to maximise success
  • Franchise owner training and dedicated mentor
  • Full access to a proven business model, operational procedures & policies
  • Comprehensive demographic data
  • As well as the Onboarding Manager support, you also have dedicated and experienced Regional Managers in Marketing, Quality & Compliance and Business Development
  • IT hardware and software
  • Funded rostering and care planning software for the first year
  • Staff uniforms

A dedicated Onboarding manager provides: 

  • Entire business set-up support
  • Support & guidance with finding premises
  • Recruitment support
  • Creating and supplying a full marketing pack
  • Microsite set up and all other business system access 
  • Full support with your regulatory registration
  • Tailored business support for 24 months 

This business opportunity requires an initial minimum investment between £160,000 – £180,000 (+ VAT) and the income levels of our average franchise owner reach £1 million turnover within a 3-year period. Mature franchises can turn over in excess of £6million. As an established franchisor, our finance partners (NatWest & HSBC) can offer up to 70% funding of the overall investment cost (franchise licence and working capital)

You bring your caring nature and career expertise and we teach you all you need to know about the home care industry and how to build a successful business within it. We provide all the tools, resources, coaching, policies, business support and marketing to make a WINNING COMBINATION!

To find out more about this award-winning model and how you can start your journey with Bluebird Care, please fill in the enquiry form!

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